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Europe’s competitiveness agenda depends on innovation. Innovation depends on investment. Investment in intangible technologies depends on confidence that intellectual property rights can be effectively protected and enforced. As the European Union considers the future of the Intellectual Property Rights Enforcement Directive (2004/48/EC) framework (IPRED), policy discussions on enforcement must remain aligned with the European Union’s broader objectives: strengthening competitiveness, attracting investment, promoting technology transfer and securing technological leadership.

Sponsored by: IP Europe
Media Partner: Euractiv